Accenture Dumps Tiger
Although a number of sponsors have come up with novel excuses like respecting his privacy and making merely coincidental changes to marketing, Accenture have pulled no punches…
Accenture said in a press release:
For the past six years, Accenture and Tiger Woods have had a very successful sponsorship arrangement and his achievements on the golf course have been a powerful metaphor for business success in Accenture’s advertising.
However, given the circumstances of the last two weeks, after careful consideration and analysis, the company has determined that he is no longer the right representative for its advertising.
Accenture said that it wishes only the best for Tiger Woods and his family.
You have to love the fact they did some careful ‘analysis’ on this.









